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How to Run a Successful Digital Marketing Agency: Key Strategies

Lead Fuze

Bonus #3: Build a professional network. Learn the ropes, observe successful agencies, and build a network. Step #2: Analyze their website structure, design elements, and user experience (UX) to identify areas where they excel or fall short. Bonus #2: Observe how successful digital marketing agencies operate.

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Facebook, OkCupid, and the Ethics of Online Social Experiments

Hubspot

Facebook''s experiment was to figure out whether human emotion was contagious in online social networks. One could argue that online social networking research simply can''t be conducted reasonably if consent is needed from every potential participant. "Of We''re All Part of These Experiments.

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Customers 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Customers 112
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

Customers 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even.

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Traffic Acquisition Strategy: A Data-Driven Approach to Increase Site Traffic

ConversionXL

You may notice the second ad group is for “Discounts,” so even if the conversions are good, the profit margin is less. For example, I’ve learned that UX & Persuasive Design articles perform better on Facebook, while analytics posts perform better on Twitter. Other social networks. Steve Blank resources; 6.

CTR 111