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Bull$. 20 GTM Leaders on What Others Believe That They Think is BS.

Sales Hacker

What better way to cap off the year 2023 than with some. Just like last week, we’ve got something special for you: a compilation of perspectives from some of the best go-to-market (GTM) leaders out there. To me, once you put a number in CRM that’s your new maximum deal size, because it gets in your head.

GTM 71
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The Three Attributes of Good Messaging and Positioning

Sales Hacker

In today’s market, where technological moats are declining, this becomes even more crucial, especially for early-stage companies fighting to carve out their niche. In 2023, Max acquired the company he once founded, SalesHacker, bringing it under the GTMfund umbrella and rebranding it as GTMnow. See the difference?

GTM 90
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? A Peek Behind the Curtains of 2 Companies Excelling Despite a Challenging Macro Environment

Sales Hacker

It’s no secret that this has been a tough year in the software and technology industry. Most often, it comes down to go-to-market (GTM) execution. They automate the program from beginning to end: create the new contact in CRM, alert the SDR/AE/CSM, and add the contact to the right sequence/ playbook. How are they doing it?

GTM 89
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A New Era of B2B Sales: Three Strategies Growth Leaders Must Implement Today with Outreach VP Global Innovation Evangelist Mary Shea (Video)

SaaStr

The marketplace in 2023 prioritizes emerging technology and instantaneous communication. The state of B2B sales in 2023 Before creating a dynamic strategy, it is essential to understand the current state of B2B sales. Technological AI and automation advancements. Up until 2015, CRM ruled king in sales.

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Taking our customers’ success to new heights in 2024

Highspot

In 2023, we spent lots of time listening to our customers, from our customer advisory board to the thousands of 1:1 conversations we have every day within our Customer Success teams. Two recent research findings validate the category’s importance and growth: Spending on sales enablement technology grew 35.7%

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AI & The Evolution Of The Modern Revenue Stack

Sales Hacker

Thanks for reading The GTM Newsletter! Share Alright, AI continues to be the biggest talking point of 2023 ( are we sick of talking about it yet? ) – with every SaaS company on the face of the earth looking to experiment with some kind of AI integration into their software; It’s become quite apparent that less is more in today’s world.

GTM 80
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Get your front row seat for the race to be the B2B revenue platform of record

Martech

There’s a positioning battle going on across B2B sales, customer, data, and marketing technology providers. Aiming to organize these diverse B2B solutions into a mega-category — we’ll call it “revenue technology” — the race is on to develop more modern, effective systems to generate customers and manage revenue. Processing.Please wait.

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