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The Generative AI Stories You Cared About Most in 2023

Salesforce

We give specific, tested examples of prompts to use for sales enablement, customer research, social selling, call scripts, objection handling, and negotiation guidance. 4 Ways Your Contact Center Can Get Started With Generative AI Contact centers handle service inquiries coming in over the phone, email, chat, and social media.

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What Is Partner Enablement and How to Create a Successful Strategy

Highspot

Heres what to include: Company overview Core messaging Ideal customer profiles Compliance and regulatory basics GTM strategy Objection handling techniques Product demos Incorporating just-in-time learning into your partner programs can significantly boost partner performance. times more likely to exceed seller revenue targets.

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Why Skill-Based Coaching is Key to Sales Rep Development

Highspot

Only 22% of teams use analytics to measure training effectiveness Source: State of Sales Enablement 2024 Traditional training methods , often focused on broad knowledge acquisition, are being replaced with more targeted, competency-based models that directly align with real-world performance metrics. Did you know? Did you know?

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How to Increase Sales Effectively: Expert Strategies for 2025

Salesforce

Tools like Agentforce provide personalized sales role-plays that help reps refine their pitching, objection handling, and negotiation skills. A 2024 Pew Research Cente r study found that 58% of U.S. Provide value through web content Web content establishes credibility and positions you as a trusted advisor.