IAB Podcast Upfront highlights rebounding audiences and increased innovation
Martech
MAY 10, 2024
billion by 2026. Podcast Advertising Revenue Study: 2023 Revenue & 2024-2026 Growth Projects.” When we move beyond the top 100 podcasts, it becomes infinitely more challenging for these long tails of podcasts to be discovered and monetized,” said Pat LaCroix, EVP, strategic partnerships at Seekr. Monthly U.S.
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