The hard truth about what AI will do to GTM
Martech
MARCH 18, 2025
By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. Now is not the time to ignore what’s happening or reject clear trends and what they are leading us to. But by 2028, most of these disciplines will be unrecognizable or obsolete.
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