Remove A/B testing Remove Campaign Remove Growth Remove Minimum Viable Product
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Growth hacking is how Slack went from 15,000 to half a million daily users in its first year. It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Growth hacking isn’t about deploying sleazy tricks. What is growth hacking?

Growth 113
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How to Use Smoke Tests to Validate Your Product or Feature Ideas

ConversionXL

So, if you put the time and money into creating the product, will it actually sell or will it fall flat? A smoke test is designed to help you answer that question. What we’re trying to do basically is just prove that your product backlog is actually worth moving forward. This type of agile thinking is what matters.

Product 67
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7 Key Lessons I’ve Learned Working at CXL

ConversionXL

years, today is my last day working on growth and content at CXL. Because we have a rigorous and structured process, we’re able to constantly tweak and optimize it as well, as long as we’re focusing on the levers or points of impact: Test velocity. Test win rate. Average win per test. Product design. After about 2.5