Remove A/B testing Remove CTR Remove Growth Remove Niche
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A Complete Guide to YouTube Analytics

ConversionXL

With YouTube, for organic, average view duration (AVD) and click-through rate (CTR) should be prioritized over YouTube search optimization, descriptions, tags, and other vanity metrics. YouTube elevates videos (and channels) that prove meaningful engagement, which is exactly what AVD and CTR do. Why does YouTube elevate AVD and CTR?

CTR 134
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How to Become a Marketing Manager

ConversionXL

As you can see, there are many names for marketing managers and many niches for marketing managers. In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Others get creative.

Promote 141
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The “Curse of Knowledge”: How Expertise Can Hurt Marketing

ConversionXL

Growth Strategist & Speaker (@MarianaNNorton) March 14, 2019. For example, if you sell an email platform, those “dumb” questions could be: Do you know what CTR stands for? Are 90% of your first-time visitors reading basic content, or are the majority consuming deep dives on niche topics? But New Users are a starting point.

Pitch 133
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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

For ecommerce ads, the main metrics to focus on are: Click-through rate (CTR). Track CTR to gauge overall effectiveness. TikTok lets you find Creators based on niche, demographic and performance metrics. A/B test your adverts to learn what works. What are TikTok Ads? TikTok tracks over 200 data points.

Customers 102
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How to Run Marketing Team Meetings That Don't Suck

Hubspot

These shouldn't be niche metrics, like email unsubscribe rate, social media reach, or blog subscriber growth; save those for your monthly meetings where you review month-over-month progress. Or for a social media intern to learn about the results of the latest email A/B test ? Review Important Metrics. Think about it.

Meeting 101
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15 Amazing Blogging Insights Your Analytics Can Tell You

Hubspot

Authority in your online niche (based on number of inbound links ). These readers are most likely to share your content with their own networks, expanding your blog's reach, so you'll want to do some work to build up your subscriber count and track its growth over time. That's where CTA click-through rate comes in. Number of Leads.

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How to Run Marketing Team Meetings That Don't Suck

Hubspot

These shouldn't be niche metrics, like email unsubscribe rate, social media reach, or blog subscriber growth; save those for your monthly meetings where you review month-over-month progress. Or for a social media intern to learn about the results of the latest email A/B test ? Review Important Metrics. Think about it.

Meeting 67