ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Website traffic.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

AUGUST 17, 2017

Pretty much every UX/CRO expert and company will advise you to tread lightly when it comes to radical redesigns. It’s also generally cheaper, faster, and more measurable – ESR allows companies to make educated, incremental changes to their existing websites that can be validated. UX reports. User testing results.

Process 103

Process A/B testing Objectives and Key Results UX 103

ConversionXL

AUGUST 4, 2020

Follow this 90-day plan to get the right things in place and start delivering results. Access to a team with skills that include scientific experimentation, UX, copywriting , consumer psychology , statistics , data analysis, coding, research methodologies, change management, and design. Get experiment results to share with the company.

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

ConversionXL

OCTOBER 4, 2017

Optimization polymaths often come from a variety of backgrounds , including IT, design, UX, analytics, marketing, translation, photography, etc. CRO’s are faced with a similar dilemma… It’s not enough to have a general understanding of Statistics, Development, UX Design, or Analytics. But that’s just not how it works.

Conversion 104

Conversion Objectives and Key Results UX A/B testing 104

ConversionXL

APRIL 3, 2019

Where and when you deliver a survey can impact results—if it’s a site section where the user is experiencing pain, it will bias responses. Watch for phrases like “I’m worried about…” and “Can you show me…” Tag what you find so you can use it in your copy (#objection #late-stage, etc.). How hard was it to…”).

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

OCTOBER 6, 2015

It’s so easy (and effective) for a blogger to write a post of 101 conversion optimization tips or 150 A/B tests to run right now. Of course, these articles are b t. No Room For Spaghetti Testing. Even if you tried to test the 100 tactics one by one, you’ll find that you’re wasting time. This makes sense.

Conversion 114

Conversion A/B testing Objectives and Key Results Non-Profits 114

ConversionXL

SEPTEMBER 18, 2019

Some 44% of companies spend more than $10,000 a year on A/B testing products alone—many spend far more.). Before scaling testing, we wanted to get foundational tracking implemented on the marketing side to better understand testing results relative to the health of the business. Strong CRO programs get results.

Process 94

Process Objectives and Key Results A/B testing Referrals 94