Say 'Yes' to Drugs? The History of Pharmaceutical Marketing
Hubspot
OCTOBER 1, 2014
Fortunately for the American public, "The Great American Fraud" would go on to attract the attention of a member of the Department of Agriculture, who then pushed Congress to act. FYI: The Federal Trade Commission regulates over-the-counter drug advertising and labeling.). The ad promoted its new antipneumococcal vaccine, Pneumovax.
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