Angle Click Through Rate Up-sell X-functional 
Hubspot
SEPTEMBER 5, 2018
It has been proven that when users feel a sense of urgency when shopping online, conversation rates can increase by up to 332%. Simply put, users do not want to purchase from an unsecure website -- the large red X with an unsecured padlock can be a real barrier to converting visitors into sales. Well-Selected Imagery.
Hubspot
SEPTEMBER 17, 2018
It also draws longer streams and higher engagement rates — viewers spend up to 8.1x With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content. Before you set up, record, or edit anything, start with a conversation about the purpose of your video.
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