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Get your B2B site unstuck: Top SEO tips for stagnant sites

Search Engine Land

A drop in click-through rate due to a mix of the above reasons. A good process to work through here is to: Export the pages that have lost the most traffic (ideally looking at a few different angles in terms of date ranges). a what is X page displaces a state of X report page). SUBSCRIBE See terms.

B2B 94
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How to Design Your eCommerce Site for More Conversions

Hubspot

Simply put, users do not want to purchase from an unsecure website -- the large red X with an unsecured padlock can be a real barrier to converting visitors into sales. You need to ensure you have the best possible photos of your product, as well as a good range of images covering all angles and details.

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The Ultimate Guide to Video Marketing

Hubspot

With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content. Use the “Insert > Table” function to adopt one of television’s traditional script writing practices: the two-column script. At 30fps, 30 x 2 = 60, equalling a shutter speed of 1/60.

Angle 101