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Get your B2B site unstuck: Top SEO tips for stagnant sites

Search Engine Land

A drop in click-through rate due to a mix of the above reasons. Recurring reports If you put out an industry survey or “State of X” style report, those are often assets that can take a hit with time. a what is X page displaces a state of X report page). a what is X page displaces a state of X report page).

B2B 98
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5 Python scripts for automating SEO tasks

Search Engine Land

splitlines() # Create a Tf-idf representation of the keywords vectorizer = TfidfVectorizer() X = vectorizer.fit_transform(keywords) # Perform Affinity Propagation clustering af = AffinityPropagation().fit(X) Leaving meta descriptions blank increases the chances that Google will create its own.

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How an ecommerce site increased commercial monthly organic traffic from 37K to 210K

Search Engine Land

Figure 5 (Source: Backlinko ) Note : I use the term “clicks” to explain “organic traffic” from Semrush’s reporting. This is because Semrush estimates clicks based on keyword search volume and click-through rates (CTR), thus not calculating direct sessions or users.

CTR 84
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Your Easy Guide to Making a YouTube Thumbnail

Hubspot

Since your video’s click-through rate is one of the most important ranking factors in YouTube’s search algorithm , especially during its first hour on the platform, an eye-catching thumbnail can make a huge difference in ranking number one for a query and not ranking at all. How to Make a YouTube Thumbnail.

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Google Ads Leads vs Website Traffic: Boosting Success

Lead Fuze

It’s not merely tactical; it holds strategic value too by identifying market gaps ripe for innovative campaign approaches from marketers willing to take risks while maintaining focus on achieving high click-through rates and conversions. Dive into the competitive world of Google Ads.

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Microsoft Ads 101: Get Up and Running in Minutes

ConversionXL

The keyword insertion function matches the exact keyword someone typed in. These allow you to embed a call-to-action button to your ads, which can help increase the click-through-rate of your ads. With price extensions, people can see sample prices before they click. Job functions. Action extensions.

GTM 100
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Cross-functional strategic thinking: Being able to come up with new ideas, understand the customer journey, identify opportunities, and work effectively with other stakeholders. In the retention phase, measure these performance metrics: Retention rate vs. churn rate Customer churn Net Promoter Score Email open rates Email click-through rate.

Growth 113