ConversionXL

JUNE 19, 2018

Connect what you are doing to their strategic challenge. Increase motivation. You would probably find 6-7 functionally identical apps for every idea. Mobilegrowthstack.com – A framework for strategic mobile growth. Impact = Reach x Relevance x Frequency. Prioritise impact over speed. Acquisition.

A/B testing 103

A/B testing Cross-sell X-functional Growth 103

Sales Hacker

JANUARY 13, 2021

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. The decision to move forward is considered strategic because OEM partnerships can have a wide-ranging impact across an organization.

GTM 74

GTM Negotiate Profit margin Contract 74

ConversionXL

MAY 14, 2014

Since Avvo was still in the start-up stage, they were focusing on growing traffic from every angle, yet blindly growing was actually losing them potential conversions that would have been possible through optimizations. Since the potential scope of testing is vast, it’s important to strategically approach the next step.

Conversion 124

Conversion Sell E-commerce Legal 124

ConversionXL

APRIL 6, 2016

Perhaps because they require effort (to X). 6 Factors that can increase motivation and action: Seeking Pleasure. 6 Factors that can decrease motivation and action: Time. Gravity (customer’s initial motivation). Angle (motivation you provide – both conscious and non-conscious). Avoiding Pain.

A/B testing 77

A/B testing Non-Profits E-commerce X-functional 77

SaaStr

SEPTEMBER 13, 2020

Byron Deeter and Elliott Robinson, partners at Bessemer Venture Partners, offer macro trends in the public and private cloud markets, strategic advice to cloud founders, and insights into why entrepreneurs should feel auspicious about the future. It might just be the camera angle. Jason Lemkin: Might just be the camera angle, yeah.

Non-Profits 61

Non-Profits Strategize Trust Growth 61