What Nike.com (and Others) Can Teach You About Building Persuasive Product Pages
ConversionXL
AUGUST 15, 2014
Even something as unremarkable as an electric toothbrush becomes more appealing if the site that sells it actually tries to more persuasive. As your eye travels to the key areas of the page, it’s exposed to the additional information, such as: Detailed copy is below the review area. Same goes for Zoom functionality too.
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