ConversionXL

SEPTEMBER 5, 2019

A research-based archetypal representative of your customer based on various attributes, attitudes, and characteristics. As Dr. David Travis put it : Dr. David Travis: “Marketing teams created versions of personas to represent market segments. There are many ways to do this in R, most commonly the out-the-box factanal() function.

X-functional 115

X-functional Represent Follow-up User Experience 115

ConversionXL

AUGUST 15, 2014

As your eye travels to the key areas of the page, it’s exposed to the additional information, such as: Detailed copy is below the review area. Customize this shoe” is clearly under the Add to Cart button… …which also has sizing, quantity & a “save for later” functionality surrounding it.

Product 98

Product X-functional User Experience Angle 98

ConversionXL

MARCH 7, 2017

A research-based archetypal representative of your customer based on various attributes, attitudes, and characteristics. As Dr. David Travis put it : Dr. David Travis: “Marketing teams created versions of personas to represent market segments. Believing your personas to be perfectly representative of reality, or that they never change.

X-functional 102

X-functional Represent Follow-up Up-sell 102