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How to use the UA 360 features available in GA4

Martech

Dig deeper: 5 GA4 issues and why they’re a good thing GMP integrations enable advertisers to integrate their Google Analytics data with Campaign Manager 360, Display & Video 360, and Search Ads 360, making it easier for them to make strategic advertising decisions and activate their Analytics Conversions and Audiences.

SQL 98
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How Engaged Accounts Can be Known and Then Treated More Effectively

SBI

We customize our displays with reference to the specific client’s ICP, the salesperson’s territory, the solution angles, the messaging inroads and more. So we’ve made our Priority Engine interface much more intuitive for the individual sales user.

SQL 54
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Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

Three strategic mental models for conducting and applying research: “Knowing the name of something is not the same as knowing something.” Create an angle. If you collect proper data in Google Analytics, you can tools like Tableau, MS SQL server, and R to do deeper analysis. We sell success. Sex up the headline.