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25 sales books every sales rep must-read in 2020

Salesmate

Influence: The Psychology of Persuasion. However, the sales book “Influence: The Psychology of Persuasion” written by Robert Cialdini, the leading scientist in the field of influence can help you. This book explains the customer psychology of why people say “yes” – and how to apply these understandings. .

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The Ultimate Guide to Sales Qualification

Hubspot

By asking the right questions, you’ll be able to determine whether the relationship should continue, and if so, what next steps are appropriate. This guide will walk you through the fundamentals of sales qualification, five different frameworks you can use, and provide pointers on disqualification and conversational tip-offs to listen for.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

The Psychology of Selling. As a lifelong learner, I turn to books whenever I want to expand my thinking or improve my performance. And for leveling up your sales skills, nothing beats a good sales book. So what are the best sales books for helping you reach peak performance? Here they are… The 97 Best Sales Books in 2020. Agile Selling.

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Crossing the Chasm by Geoffrey Moore

The Lost Book of Sales

High-level thoughts While some chapters and concepts presented in the book are stronger than others, I enjoyed it thoroughly while taking the time to properly digest all of my learnings. It's one of those books that you have to read if you work in sales or technology. Here are some previous issues of the newsletter. Table of Contents.

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34 Sales Email Subject Lines That Get Prospects to Open, Read, and Respond

Hubspot

Just like a gatekeeper can prevent a salesperson from reaching the manager or executive they want to get in touch with, a subject line can block a prospect from opening a sales email. An email template with this subject line resulted in 16 new B2B customers, according to Salesfolk founder Heather R. Email Subject Lines for Sales.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

So let’s change it, together. Women in sales often have a polarizing experience. It has little to do with the work itself, and more to do with the societal pressure, norms, and bias that exist in 2021. We’re often encouraged to hide, toughen up, and bury our emotions. The expectation is that we can “do it all.” Imbalance is okay.

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