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SaaStr Podcast #361 with ServiceNow Chief Customer and Partner Officer Lara Caimi

SaaStr

And we had brand campaigns. How do you ensure that you teach people really great meeting management skills in addition to educating people about program management or change management or getting work done cross-functionally? Lara Caimi: For us at ServiceNow, we were the best kept secret in Silicon Valley. Lara Caimi: Yeah.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

You decide to go for it… This is what account-based selling (ABS) is like. Read on to learn how to grow your business with account-based selling. What you’ll learn: What is account-based selling? Watch the demo What is account-based selling?

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