7 Companies That Totally 'Get' Their Buyer Personas
Hubspot
OCTOBER 25, 2012
If you've ever seen a company's marketing campaign and stopped to think, "Wow. If you've ever seen a company's marketing campaign and stopped to think, "Wow. One of the first things any marketer needs to figure out is who the heck they're marketing to. They totally get me!" Let's start with a little bit of history, shall we?
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