Sales Hacker

APRIL 22, 2025

She is deeply passionate about creating world-class marketing campaigns, leveraging data-driven strategies to accelerate customer acquisition, engagement, and retention. 11:06 Why nailing 3-5 core use cases beats going broad or too niche. 15:08 Building campaigns that fuel your narrative across every channel.

GTM 94

GTM Campaign Pipeline Launch 94

Martech

JANUARY 9, 2024

The $100 billion creator economy is changing how brands collaborate with influencers across social media and niche communities. They’re embracing the demand for relatable content, the power of niche audiences and the unignorable effectiveness of influencer partnerships. Why pay attention to the creator economy? Brand ambassadors.

Niche 137

Niche Negotiate Contract Legal 137

ConversionXL

AUGUST 10, 2021

We’re intrinsically wired to connect with one another, and understanding the importance of these social bonds is a surefire way to drive engagement and loyalty. Don’t forget about hashtags with emojis: This can be particularly beneficial for niche accounts. Pipedrive does this well. and #travel. Note the hashtags they used (e.g.

Niche 152

Niche Follow-up Intrinsic Cross-sell 152

Search Engine Land

SEPTEMBER 14, 2023

On the other hand, they are much more likely to bring you even more business – superfans often become walking marketing campaigns for things they like, spreading word of mouth as much as their connections allow them. If engaged fans are such a significant business advantage then why aren’t most brands investing into fan-oriented campaigns?

Niche 129

Niche Intrinsic Campaign B2B 129

Lead Fuze

AUGUST 1, 2021

As social media becomes more intrinsic to marketing, so too has it brought around new ways to attract, reach and influence an increasingly wide customer base. It doesn’t matter whatever niche you’re in, successful influencers always create leads. This is one of the best advantages of influencer campaigns.

Follow-up 98

Follow-up Niche Contact Intrinsic 98