Growth marketing 2024 playbook: Focus on customer lifetime value
Search Engine Land
JANUARY 16, 2024
2024 is all about strategic growth marketing focused on building real customer loyalty. Leading brands know the most valuable customers aren’t one-time buyers, but passionate fans who provide recurring revenue. The steps in the AARRR growth marketing funnel are as follows: Acquisition : User becomes aware of brand.
Let's personalize your content