ConversionXL

FEBRUARY 3, 2022

Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. Analytical capability: Possessing Excel or SQL skills to extract data and gather insights on experiments to make better decisions. Instead, they could simply click a link and enter an email address.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

JULY 29, 2020

So what’s the main objective—and ideal user experience —for Google and Amazon? You either get an immediate answer or click through to a site, with no need to return to the SERP. And it needs to answer all those questions with limited data—its visibility into the user experience declines after you leave the SERP.

Objectives and Key Results 113

Objectives and Key Results Click Through Rate Retail Engineering 113

ConversionXL

APRIL 3, 2018

60-80% open rates and click through rates. Spiceworks focused on increased users, but it ate them alive. Dropbox: first achieved growth through virality. So they optimized referral process. Value = (Knowledge + Process) x Skill x Attitude. Functional analysis. instant delivery.

A/B testing 106

A/B testing Objectives and Key Results Growth X-functional 106