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Should We Be That Surprised By The Digital Buying Journey?

Partners in Excellence

We advertise, promote, we package products so they visually “leap off the shelves.” For decades, I’ve bought from the REI, Land’s End, Colorado Cyclist, and other catalogs. It’s probably the dominant form of selling in consumer products. In consumer products, we know it is a low touch selling environment.

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How to Build Effective Sales Compensation Plans for Any Customer Facing Role

Sales Hacker

It also helps create “micro promotions” which are useful for motivating people, especially those who are early in their careers. A recoverable draw makes more sense if your sales rep is taking over an established territory where brand name helps close 80% of the business. This fluctuates between markets, regions etc.

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