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10 Reasons We Are Seeing More Unicorn Companies Than Ever Before

Gong.io

New technologies, led by the cloud. Whenever there’s a major technological advance, newcomers leverage it into mega-corporations. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. Field service business software is a pretty specific niche…on a regional level.

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How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot

For more insight on how to construct an effective pricing strategy, check out this article. Banks (Regional): 23.79%. Construction Supplies : 5.86%. Electrical Equipment: 7.63%. Engineering/Construction: 0.75%. Healthcare Information and Technology: 10.61%. Reshape your brand identity and reputation.

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9 Account-based Marketing Case Studies

ConversionXL

How uniting reporting increased revenue from target accounts by 21% for Schneider Electric. Schneider Electric (SE) had several ABM campaigns spread across multiple siloed channels. UviaUs designed, constructed, and sent BillingTree branded lockboxes to target accounts. Results from SE’s ABM efforts. That’s why it’s locked.

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The Secret to Building Strong Sales Teams

Sales Hacker

I’ve worked in a variety of industries: SEO and marketing technology (Conductor, Percolate), Real estate technology (Compass) and now IT automation (Electric). Clarity on territories. You want people who will challenge each other constructively as a way to learn and get better. The industry was irrelevant.

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