Construction, Go To Market, Objectives and Key Results and X-functional

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Construction

Go To Market

Objectives and Key Results

X-functional

Four Steps To Build Repeatable B2B Enterprise Selling Motions with Playbuilt Founder and CEO Bo Borland

SaaStr

OCTOBER 3, 2023

Finding product market fit Moving from SMB to Enterprise or vice versa Achieving Enterprise repeatability Strategic expansion Borland has experienced all four stages at three different companies and knows what teams and functions look like for each stage of growth. Why is teaming the new selling? Through customer stories.

B2B

B2B GTM Objectives and Key Results X-functional

SaaStr Podcasts for the Week with Twilio and Flexport — June 21, 2019

SaaStr

JUNE 21, 2019

Sara Varni: I think you need a combination of different personalities and skillsets within a product marketing team. I think that the key is just recognizing who you’re talking to and what the goals they are trying to hit are at the end of the day. It’s more of a readout of what the company did.

Start-ups

Start-ups X-functional Drivers/motivators Up-sell

Technology Sales Today

Four Steps To Build Repeatable B2B Enterprise Selling Motions with Playbuilt Founder and CEO Bo Borland

SaaStr Podcasts for the Week with Twilio and Flexport — June 21, 2019

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