PODCAST 68: How to Go to Market with an Enterprise Solution w/ Ed Calnan
Sales Hacker
JULY 29, 2019
Sam Jacobs: What was the structure by which you got General Electric to take a chance on you as a little known vendor? How did you get General Electric to make that decision and give you that vote of confidence? We did a POC for them, had a contract quickly, and then GE’s one of those organizations that likes to share ideas.
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