Martech

JUNE 28, 2022

Marketers play a large, proactive role in the buying-selling process to generate revenue across the entire buyer lifecycle – from generating a new customer, to contract renewal, to solution expansion and cross-sell/upsell. Drive the shift from push to pull marketing.

B2B 107

B2B GTM Cross-sell High impact 107

SaaStr

MARCH 31, 2022

Rico Mallozzi: So marketplaces are fundamentally changing, go to market motions for a lot of enterprise technology companies. And with that being said, today we’re going to discuss how you assess that, how you become successful on these. You need to get those transactions to kind of get that high velocity movement going.

Cross-sell 75

Cross-sell Finance Strategize Technology 75

Sales Hacker

NOVEMBER 15, 2017

Account-Based Selling / Sales Development. Average Contract Value. Average Sale/Selling Price. AB Testing (or Split Testing) is an experiment involving two variants, usually for measuring and comparing market response to each. Go-to-Market Strategy. Account Development Representative. Account Executive.

B2B 99

B2B E-commerce Cold Call Represent 99

The Lost Book of Sales

JULY 12, 2021

What they will say instead, both to each other and to the rest of the industry, is "Great technology — too bad they can't market." " You are not likely to get financing from anybody with experience. The quotation marks around data are key, of course, because we are still operating in a low-data situation.

Cross-sell 52

Cross-sell Niche Objectives and Key Results Price 52