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How to Write Well: 10 Timeless Rules From Legendary Ad Exec David Ogilvy

Hubspot

Does your writing inspire action, selling things or services or ideas? Dense, long-winded writing that meets the intrinsic needs of the author, rather than the extrinsic needs of the reader, won’t get read. Bracket wind-up explanations. Cross out redundancies. Delete unnecessary wind-up explanations.

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All you need to know about sales incentives

Salesmate

A sales incentive is a reward/compensation (cash or non-cash) that’s given to a salesperson for performing up to a level, mainly for selling a particular amount of goods or services. In simple terms, sales incentives are something that motivates your team to wake up in the morning and get to work.

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Your Ultimate Guide to Sales Leadership in 2022

Highspot

Expect sales reps to follow the game plan, dotting every “i” and crossing every “t” along the way. First things first: you need to make sure you’ve mastered all the major pieces of the sales process, including prospecting, cold calling and emailing, upselling, cross-selling, and closing deals, to name a few.