Cross-sell Gambling GTM Up-sell 
The Lost Book of Sales
AUGUST 15, 2021
You’ve probably signed up for this newsletter thanks to my post called Age of distractions , which seems to have gone “viral” after I shared it with the great audience on Hacker News. 🌪 Book summary #1 (long): Crossing the Chasm by Geoffrey Moore Outtake: -> What is the “Chasm”?
ConversionXL
JULY 11, 2016
Elite Camp 2016 had an enviable line-up of heavy hitters and rock stars. Redesigns aren’t always a bad idea, but redesigns without user research = gambling. Stop selling the way you want to sell, sell the way people want to buy. Product Page (Option to buy, product information, cross-selling).
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