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PODCAST 86: Strategic Vs Tactical Approach in Sales Planning with Mary Rogul

Sales Hacker

Our second sponsor is Outreach , the leading sales engagement platform that enables sales reps to humanize their communications at scale, from automating the soul-sucking manual work that eats up selling time to providing action-oriented tips on what communications are working best. Outreach has your back. About Mary Rogul and Crayon.

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What Your CMO Doesn’t Know About Customer Advocate Programs

SBI

It’s a combination of CMOs accepting that the CAP’s (any programs for that matter) goals and activities aren’t aligned to corporate imperatives, and advocate program managers not seeing their true potential or thinking strategically. acquired a company and wants to ramp up cross-sell opportunities. you are right!

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What is Rev Ops? How does Revenue Operations drive growth?

Gong.io

That’s why m odern go-to-market teams started aligning those teams a while back. Done well, RevOps means higher revenue and a smoother go-to-market (GTM) process. Once you’ve moved your org beyond ‘ What is revenue operations ”, they’ll know that it’s more than hosting a few cross-functional meetings. .

Growth 62
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The SaaS Playbook for Moving Up-Market

Sales Hacker

SaaS companies tend to follow a typical path, and it almost always leads to moving up-market and enterprise sales. In the early days, most SaaS companies sell to other startups for a number of reasons. But as SaaS startups mature, they usually start moving up-market. We started by selling to other startups, mainly YC companies.

Legal 85
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SaaStr Podcasts for the Week with Gainsight and WP Engine — September 13, 2019

SaaStr

What does a strategic plan really mean to Allison? In terms of ambition, how does one set ambitious enough plans to be a stretch but not a stretch too far? How does one tie their strategic plan to their financial plan? What does a strategic plan really mean to you? What is included in it?