Remove Cross-sell Remove Profit margin Remove User Experience Remove UX
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The Beginner’s Guide to SaaS Conversion Optimization

ConversionXL

Expansion MRR: Expanded revenue from existing customers, usually from upsells and cross-sells. What upsells and cross-sells can be given to the best customers? Gross margin. Knowing your CAC will help you with: Determining your actual profit margins. Onboarding and UX. Calculating your CAC.

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Customer Retention Strategies: 4 Phases for Development

ConversionXL

Compare that to more than two-thirds of CMOs who expect to increase customer acquisition, increased purchase volume, and more effective cross-selling: That’s too bad. If the shopping experience is full of friction, why would anyone return? Email testing should be about far more than opens and clicks, though.).

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? Hangups in the user experience. greater ability to upsell & cross-sell. Workflow inefficiencies for use cases they hadn’t even considered. to “what made you cancel?”

Customers 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? Hangups in the user experience. greater ability to upsell & cross-sell. Workflow inefficiencies for use cases they hadn’t even considered. to “what made you cancel?”

Customers 112
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? Hangups in the user experience. greater ability to upsell & cross-sell. Workflow inefficiencies for use cases they hadn’t even considered. to “what made you cancel?”

Customers 105
article thumbnail

The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Crappy UX issues could certainly play a role – If the shopping experience was full of friction, why would they want to return? Hangups in the user experience. greater ability to upsell & cross-sell. Workflow inefficiencies for use cases they hadn’t even considered. to “what made you cancel?”