Search Engine Land

OCTOBER 10, 2023

It’s no longer just about being present, but being discoverable, chosen and seamlessly integrated into the intricate web of customer journeys. This article explores findability and how a robust omnichannel findability strategy can help brands create meaningful and lasting customer relationships. What is findability?

Objectives and Key Results 110

Objectives and Key Results X-functional Intrinsic Construction 110

ConversionXL

JUNE 26, 2017

Bigger changes are more likely to change user behavior. Organize growth into a cross-functional team. If you don’t know your customer well, 99% of your assumptions are wrong. So how to target a customer in this world? Things change: Customer state changes. Customer State. You need to be/stay relevant.

UX 85

UX Cross-sell A/B testing Government 85

ConversionXL

JANUARY 14, 2016

That’s because an app has to compete with millions of other applications in the app stores and also dozens of others on a user’s device. A cohort report enables you to group users with common characteristics and measure specific KPIs over different timeframes. Image Source.

Conversion 71

Conversion Objectives and Key Results Networking Click Through Rate 71