Lead Fuze

JULY 6, 2023

Pinpointing customers’ issues is an essential move in boosting your product or service, increasing customer gratification, and eventually aiding the development of your company. In this blog post, we will delve deep into various strategies on how to identify customer pain points effectively.

Customers 52

Customers Clients Lead generation X-functional 52

ConversionXL

SEPTEMBER 3, 2021

A positive and engaging experience to improve retention is just as important as downloads or conversions (if not more). Building a sustainable customer experience that goes beyond conversion rates is key. Now, customers expect to be able to make transfers between accounts, pay other people, and alert their banks to fraud.

UX 121

UX X-functional A/B testing Follow-up 121

ConversionXL

JUNE 30, 2019

Knowing what the competitors are doing—how they’re thinking about the market, which tactics they’re using, how they’re crafting messages and design—can make all the difference in the battle for customers. How do customers think of my company compared to competitors? Competitor X is doing Y. How do we stand out?

UX 126

UX X-functional A/B testing User Experience 126

ConversionXL

JULY 28, 2020

In other words: Behavior = motivation x ability x prompt. How do our customers make the decisions they do? Nudges are small, but they can have a big impact on conversions, sign-ups, revenue, and customer loyalty. It manipulates and tricks the user rather than benefiting them. Image source ). Why nudges work online.

X-functional 163

X-functional Drivers/motivators Retail Price 163

Hubspot

OCTOBER 26, 2018

StudioPress allows you to utilize features to completely customize your website, access expert support whenever you need it, and work on multiple websites at once. Source : Theme X. Theme X has an easy-to-use page builder, shortcodes that help you customize your site, and a responsive design. Theme Fusion. Source : Avada.

E-commerce 101

E-commerce X-functional UX Niche 101

Hubspot

DECEMBER 20, 2019

Now think about whether you've provided the functionality so your own webpages are ready for a global audience. The tag is: rel="alternate" hreflang="x". For instance, if your French website sells to customers in Germany and Spain too, you'll be able to tag your page accordingly in HTML. It's a life-saver, right?

X-functional 98

X-functional Territory Engineering User Experience 98

ConversionXL

JUNE 23, 2019

Your website is often the first point of contact for customers, responsible for first impressions and, of course, revenue. For example, your wife said Product X is good, or your friends said Service Y sucks. If you’re credible, you have yourself a customer. Write like you talk using the same language your customers do.

Trust 132

Trust X-functional User Experience Price 132

ConversionXL

MARCH 13, 2019

B2B customers usually go after small market segments. For example, home retailer FLOS maintains an ungated website for retail consumers and a very different (gated) web experience for B2B customers: The B2C site. B2B buyers spend an average of $491 per order , compared to $147 for B2C customers. Niche targeting.

B2B 130

B2B B2C Retail X-functional 130

PandaDoc

OCTOBER 3, 2023

Key takeaways AI can enhance sales processes in many ways, from providing customer insights to automating tasks. When evaluating AI tools , criteria like integration capabilities, user experience, output accuracy, transparency, data security, costs, and future evolution plans should be assessed against business needs.

Process 52

Process Objectives and Key Results X-functional Sales 52

ConversionXL

FEBRUARY 3, 2022

We’ll look at strategies to reach and engage potential users and break down examples of brands that have used growth hacking to achieve success. Growth hacking is a practice that aims to acquire as many customers as possible while spending as little money as possible. What is growth hacking? via Observer ].

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Hubspot

JUNE 21, 2019

Fortunately, there are tons of awesome website plugins that can quickly and easily improve the functionality of any site. Website plugins are individual services that improve a specific functionality of your site. Simply set one up, and your site can run smoother and offer features your users want. Image Source. RightMessage.

A/B testing 101

A/B testing X-functional Lead generation UX 101

Hubspot

DECEMBER 23, 2022

Unlike manual prospecting, sales prospecting software allows you to quickly identify potential customers. Even in instances where salespeople can identify interested customers, 19% of salespeople struggle with getting in direct contact with decision-makers. Custom views. What Users Say.

Prospecting 77

Prospecting X-functional CRM Contact 77

ConversionXL

DECEMBER 7, 2016

Moreover, they can have considerable positive effects on the user experience as well, which translates into metrics that are harder to measure, but are nonetheless of paramount importance to online businesses, such as customer satisfaction and retention. Popular products”, “Customers who bought this also bought…”, etc.).

UX 115

UX Technique Conversion Product 115

ConversionXL

MAY 3, 2020

Given that user testing and quality assurance are complementary, it shouldn’t be surprising that the same can be said of user experience and quality assurance. Anna Schmunk of Dave Ramsey suggests that they should be “BFFs”: QA and UX have a direct impact on what our customers experience, from flow to function.

UX 63

UX User Experience X-functional Launch 63

ConversionXL

OCTOBER 5, 2016

Given that user testing and quality assurance are complementary, it shouldn’t be surprising that the same can be said of user experience and quality assurance. For example, UX learns who the audience is for the business and designs experiences specifically for those people. To verify user experience.

UX 104

UX User Experience X-functional Launch 104

ConversionXL

SEPTEMBER 9, 2016

In reality, variations should be designed based on intent… Sean Ellis , GrowthHackers.com : “Projects usually begin with design briefs, branding standards, high-level project goals, as well as feature and functionality requirements. You can also turn to reviewing live chat logs and talking with your customer support reps.

A/B testing 59

A/B testing UX Objectives and Key Results X-functional 59

ConversionXL

JANUARY 24, 2017

Conversion is expanding beyond just the core user experience. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product. Stephen Pavlovich, CEO of Conversion.com , echoed this as well: Stephen Pavlovich. And that expands the skills that optimisers need.

Conversion 87

Conversion UX A/B testing SQL 87

Hubspot

MAY 4, 2012

If your business is , in fact, a local one, then you'll find the new functionality right within the normal composer tool on your page's timeline. The first time you click to create an offer, a tour of the new functionality will launch. The User Experience. A Headline: The headline is basically the main offer.

X-functional 78

X-functional Promote User Experience Represent 78

ConversionXL

SEPTEMBER 13, 2012

Your website is often the first point of contact for the customers, responsible for first impressions and of course sources of revenue. your wife said it’s good or your friends said service X sucks). Earned credibility – personal experience (e.g. friendly customer service or text full of typos and factual errors).

Trust 133

Trust X-functional Price Contact 133

SBI

MAY 21, 2019

Our customers want to personalize their solutions so they can provide the best experience to their buyers. With the new Mediafly, users can continue to feel well equipped in their sales conversations, providing value to their buyers at a faster rate, helping to increase revenue and exceed quotas. Jason Shah, CTO at Mediafly.

Sell 30

Sell X-functional Healthcare Presentation 30

SaaStr

DECEMBER 31, 2019

They should trust the security that the product has without sacrificing the user experience. So really thinking through the value that you deliver and how’s your smart product that really helps users get their work done versus getting on their way. Otherwise it breaks the user experience. Ciara : Cool.

Product 52

Product B2B Growth X-functional 52

ConversionXL

AUGUST 19, 2016

From here, you can run tests and use those results to strategize the best solutions for your customers. Analyzing session length , or the amount of time the website or app is being used , can be helpful in finding mobile trends, flaws, and ultimately, how to improve users experience. User search activity and keywords used.

User Experience 58

User Experience Campaign X-functional Conversion 58

ConversionXL

MARCH 19, 2013

The end goal here is to really understand what your users want and why they want it. Step #2: Create customer personas and write user stories. Personas are fact-based (derived from user research) fictional representations of your users. It gives you insight to how your customers think and mentally classify items.

User Experience 128

User Experience Objectives and Key Results UX Technique 128

Search Engine Land

OCTOBER 2, 2023

Main navigation A consistent navigation structure facilitates a smoother user experience on a website by minimizing potential confusion. Conversely, unpredictable or inconsistent layouts can block users from efficiently locating the necessary information. For example, one template for product pages and one for customer stories.

X-functional 132

X-functional Engineering Angle User Experience 132

SaaStr

JANUARY 10, 2020

297: Bob Moore is the Founder & CEO @ Crossbeam, the startup that helps companies find overlapping prospects and customers while keeping the rest of their data private and secure. How important is it to own the entire customer journey? Why is this? What are the drivers of its death? At what scale does that become impossible?

X-functional 52

X-functional Start-ups Drivers/motivators Go To Market 52

ConversionXL

JUNE 25, 2021

X demos booked in introduction, X revenue in growth). Without a plan, you may hit your introduction goal of 100 demos and not fully realize how to monetize ‘triers’ into ‘subscribers’ to reach $50/user in monthly recurring revenue, for example. What is the current state of your user’s lives and business? User manual.

Launch 96

Launch Product Non-Profits GTM 96

Heinz Marketing

NOVEMBER 16, 2021

You might look at the platforms below and be thinking “there’s some missing” or “why isn’t X included?”, Features/functionality: Enable data agility and extract more value from your data with Domo’s flexible, scalable architecture. ”, because I had the same thought. Google Data Studio.

B2B 115

B2B X-functional SQL UX 115

ConversionXL

DECEMBER 13, 2022

As Craig Sullivan puts it : My experience in observing and fixing things: These patterns do make me a better diagnostician, but they don’t function as truths—they guide and inform my work, but they don’t provide guarantees. You may think your site works perfectly in terms of user experience and functionality.

A/B testing 127

A/B testing Objectives and Key Results X-functional Represent 127

PandaDoc

APRIL 12, 2022

Customer success metrics are the bread and butter of the SaaS industry, especially when it comes to business operations. In many cases, all aspects of the business — from product expansion to feature development — revolve around customer metrics and feedback. 7 customer success metrics for SaaS. Customer Effort Score (CES).

Customers 52

Customers X-functional Promote Price 52

Search Engine Land

APRIL 14, 2023

Search engine bots and users might end up on error pages or get redirected to the homepage, resulting in poor user experience and missed SEO opportunities. You may be doing something right when your revenue continues to grow despite such a bad user experience. Do you really have to rename it from x to x-y?

UX 103

UX X-functional User Experience Technology 103

ConversionXL

JULY 29, 2020

When customers have a specific product in mind, more turn to Amazon search than Google. So what’s the main objective—and ideal user experience —for Google and Amazon? And it needs to answer all those questions with limited data—its visibility into the user experience declines after you leave the SERP.

Objectives and Key Results 113

Objectives and Key Results Click Through Rate Retail Engineering 113

ConversionXL

AUGUST 5, 2021

App automation can remove bottlenecks, save time and money, help you provide a better customer experience, and improve internal collaboration. We’ll also explore examples to apply across the customer journey and tools you can experiment with and invest in today. But it should never replace the human touch.

CRM 143

CRM Contact Consult X-functional 143

ConversionXL

AUGUST 15, 2014

Given that the visual element is such a big part of the customer experience & buying process, I’d like to deconstruct how one of my favorite eCommerce sites uses visuals (and a few others along the way) as well as explore some relevant research in order to help you be more persuasive in your own product pages.

Product 98

Product X-functional User Experience Angle 98

ConversionXL

SEPTEMBER 5, 2019

Customer personas are often talked about in marketing and product design, but they’re almost never done well. I recently created robust user personas for CXL Institute (on inspiration from a course in our CRO certification program taught by Stefania Mereu and Eric Taylor ), and it went well. A quick primer on user personas.

X-functional 115

X-functional Represent Follow-up User Experience 115

ConversionXL

APRIL 23, 2019

The bottom line is this: Behavior = Motivation x Ability x Trigger. How to Design Your “Add to Cart” Function and Shopping Cart Page. Customers who already have a coupon code will be looking for a way to enter it. The team saw the form as enabling repeat customers to purchase faster.

E-commerce 115

E-commerce X-functional UX Drivers/motivators 115

ConversionXL

AUGUST 4, 2020

Your new boss read that customer experience (CX) improvements can deliver billions in additional revenue. Achieving a great customer experience that delights demanding customers (and delivers for demanding stakeholders) isn’t easy—even in the most forward-thinking organizations. Give yourself a customer backstory.

A/B testing 117

A/B testing Objectives and Key Results Education SQL 117

ConversionXL

APRIL 23, 2019

There will be different intents and use cases among your users. Create customer personas and write user stories to design your site for real people. This is where customer personas come in. Personas are fact-based (derived from user research) but fictional representations of your users. Closed-card sorting.

UX 114

UX Objectives and Key Results User Experience Represent 114