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Sales Compensation Plans: Complete Guide + Examples

Salesforce

Sales compensation plans are commonly based on specific goals like the number of deals closed, revenue targets hit, or customer retention rates achieved. For example, if a rep earns a commission for a sale but the customer cancels the order within a month, the rep might have to return the commission they received for that sale.

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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Longer customer journeys and drawn-out purchase decisions influenced by multiple touchpoints. Better qualified leads ? The right idea should unite your mission with what your customers want to achieve. 7 demand generation tactics to grow your pipeline. Engaging potential customers at multiple touchpoints gives Close.io

Referrals 115
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Instagram Responds to Privacy Policy Backlash, and Other Marketing Stories of the Week

Hubspot

Don’t overlook Twitter as a way to attract customers to your business! Get this: Facebook is gearing up to launch a new video ad product for advertisers, which, like most new Facebook ads, will appear in a user’s News Feed. Facebook will launch its new video ad product by April 2013 at the latest, so keep an eye out!

Launch 68