Sales Hacker

APRIL 8, 2021

In B2C or e-commerce these problems exist, too. A sequence about the tradeshow happening in two weeks is only possible if marketing pays for a booth, so if a lead responds to it, marketing deserves credit. Was it the Facebook ad that helped us drive the sale? Or was it the blog, or the TV ad? What’s the impact of each?

B2C 93

B2C E-commerce Tradeshows Commission 93

Hubspot

AUGUST 22, 2022

Selling by offering a solution rather than pitching a product/service is key to sales pros. One way to make the sales process more efficient is by offering prospects solutions rather than simply pitching your product/service. Another way to win market share is offering a freemium version of your product/service, or a free trial.

Cross-sell 61

Cross-sell B2C CRM Quota 61

Martech

JANUARY 13, 2022

Marketo, which Abobe renamed Adobe Marketo Engage, primarily serves SMB to enterprise-level B2B marketers and some B2C considered-purchase marketers in a variety of industries, including technology, business services, healthcare, financial services, education, manufacturing, and telco. E-commerce sites. Direct mail.

E-commerce 113

E-commerce Tradeshows CRM Healthcare 113