Sun.Apr 10, 2022

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Your Deal is Your Client's Change Initiative

Iannarino

We sometimes think too little about the challenges our clients experience when they engage with us. While we are trying to help them improve their results in some meaningful way, they are struggling with what will amount to a change initiative. Leaders will recognize these challenges, but salespeople may not be aware of the problems of making changes inside their organization.

Clients 285
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Discovery resistance in complex B2B sales

Membrain

At the peak of my Solution Selling business, in the mid-90s, I was speaking to one of our clients. He was the VP of Sales of an enterprise B2B salesforce of 200 reps, and he was frustrated. He was selling highly complex software as a service application to chemical, drug, and oil companies.

B2B 140
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Pipeliner’s Powerful Details and Forms

Sales Pop!

Because of the sheer number of features we are regularly releasing (more than any other vendor in our space), we haven’t had the chance to spotlight two very powerful new features that came out with the last Pipeliner CRM release. Now we will—for you should really know about them. Customizing Details. For every one of the entities viewable in Pipeliner—opportunity, account, contact, lead, task and activity—the user has always been able to view various entity details.

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9 roadblocks to SEO success

Search Engine Land

Identify and avoid these common pitfalls that can prevent or delay you from achieving the SEO success you desire. .

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Top SaaStr Content for the Week: Notion CPO, DigitalOcean CMO, Samsara CPO, Brex CRO, and More!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Tiger Global Was Down 34% in Q1. Probably Your VCs Were, Too. Gartner: Email Is #1 For MQLs. 5 Interesting Learnings from Snowflake at $1.5 Billion in ARR. 5 Interesting Learnings from CrowdStrike at $1.7 Billion in ARR.

Product 69