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Electricity

Healthcare

Sales Support

Milton Hwang: Spotlight on the expert

Martech

JANUARY 10, 2024

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. I’m a non-traditional marketer in that I actually started in electrical engineering. He’s also spoken at The MarTech Conference.

Electrical Engineering

Electrical Engineering Healthcare Electricity Technology

How to optimize sales and marketing processes for efficient customer acquisition

Martech

DECEMBER 1, 2023

Let’s explore tactics to make your customer acquisition efforts more efficient with improved sales and marketing processes. Boosting sales team productivity Focus on two things: people and processes. You don’t buy an electric screwdriver to drive nails, do you? 30% shorter sales cycle. Up to 40% higher revenue.

Process

Process Customers Appointment Pharmaceutical

Technology Sales Today

Milton Hwang: Spotlight on the expert

How to optimize sales and marketing processes for efficient customer acquisition

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