Electricity Manufacturing Niche User Experience 
Gong.io
JANUARY 27, 2022
Verticalization — easy access to niche markets. ServiceTitan builds software for field service businesses — HVAC, plumbing, electrical, etc. Field service business software is a pretty specific niche…on a regional level. Users demand high-quality user experience (UX). On a global level, it’s huge.
Hubspot
MAY 6, 2024
SpaceX, an American aerospace manufacturer. Rivian , an electric vehicle manufacturer. While almost no product will serve literally everyone (even Google has boycotters), a large target audience can create more opportunities than a small niche. Learn more unicorn statistics in our State of Global Unicorn Startups Report.
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