8 of the Biggest Marketing Mistakes We've Ever Seen
Hubspot
NOVEMBER 28, 2017
Unfortunately, splitting the company between Netflix's mail-order DVDs and Qwikster's DVD streaming made things more complicated -- not to mention, it resulted in a 60% price increase for those who wanted both services. According to CNET , the company lost 800,000 subscribers and its stock price dropped 77% in four months.
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