Sales Hacker

JUNE 14, 2021

ABM Example 2: How an e-commerce firm used ABM to drive a buying consensus with a “stuck” manufacturer. Driving this, most tech implementation consultants functioned like the manufacturers’ line workers: reacting, not proactively strategizing. Create margin growth. Expand accounts with the greatest revenue growth potential.

GTM 79

GTM E-commerce B2B Profit margin 79

Lead Fuze

JANUARY 1, 2022

So it’s important when negotiating price with your manufacturer to define all parameters beforehand so you can be sure what they mean before deciding on any assumptions. With this approach, manufacturers will not receive as many volume discounts because they only make smaller commitments. Does my channel hurt or help me?

Negotiate 52

Negotiate Profit margin Contract GTM 52

Sales Hacker

JANUARY 13, 2021

Enterprise original equipment manufacturer (OEM) software is when one software company (the licensor) licenses its software to another software company (the licensee). Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment.

GTM 74

GTM Profit margin Negotiate Contract 74