article thumbnail

Lessons from Salesforce to Celonis: Tips to Scale Globally with Celonis COO Arsenio Otero (Video)

SaaStr

Knowing GTM segmentation requires understanding the potential impact on the market and how much of that market can be captured. Prioritize those accounts that can match high impact with a high ability to capture the potential market. Sales Cycle. Post Sales. We must find the sweet spot.”. Demand Generation.

GTM 91
article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

I spent 13 years in massage therapy, which included running my own business, before I moved to sales. Ashleigh Early focuses on helping companies and sales professionals achieve sustainable growth by emphasizing empathy and humanity through science. What would you tell a woman just starting a career in sales? Alicia Berruti.

Sales 130