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For example, let’s say a sales rep for a medical software company has 100 leads in hospitals and they randomly go after all of them. With lead scoring, the same sales rep can rank the hospitals and narrow them down to the best 10 by using criteria to determine the most promising leads. The process quickly becomes time-consuming.
We already had Sales Cloud as our customer relationshipmanagement ( CRM ) software, and ServiceNow as our IT service management (ITSM) solution. We have global customers in commercial and residential real estate, hospitality, unified communications, the marine space, government, and financial services. Implementation.
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