Search Engine Land

SEPTEMBER 11, 2023

Results can vary from one business to another and across different sectors of the economy. This article outlines the key considerations in adopting Target ROAS to help you evaluate whether value-based bidding is a good fit for your business. Even if your prices are uniform, the profit margins may differ.

Profit margin 134

Profit margin Objectives and Key Results Campaign Conversion 134

Salesforce

MAY 2, 2025

Promotions are a key lever in the pricing toolkit, complementing discounting or special pricing. Watch the demo Benefits of promotional pricing Why would a business want to lower its profit margins voluntarily? The main types of promotional pricing tactics are: 1. How will you measure success?

Promote 52

Promote Price Profit margin Objectives and Key Results 52

ClickFunnels

DECEMBER 27, 2022

Not only do they have insanely high-profit margins but you can also set the price much higher than people typically pay for books provided that you sell it independently and not on a marketplace like Amazon. If the potential customer believes that they already know what the key message of your ebook is, why would they download it?

Objectives and Key Results 130

Objectives and Key Results Launch Profit margin Price 130

Search Engine Land

FEBRUARY 14, 2024

There are over half a dozen options, each serving different objectives and use cases. Each bid strategy gives Google’s systems a different mandate around spend, target metrics and profit. Save this guide as your main resource for understanding which bid strategies to use, when and how to use them, and why they’re important.

Campaign 124

Campaign Objectives and Key Results Profit margin Lead generation 124

Martech

AUGUST 25, 2022

Performance Max campaigns are one of the most automated campaign types available in Google Ads, and the lack of controls is one of the main causes for concern among advertisers. Regardless of how tightly you control it, the machine will identify a slice of traffic where it’s comfortably producing the results you’ve asked for.

Campaign 112

Campaign E-commerce Objectives and Key Results Profit margin 112

Outreach

MARCH 3, 2021

This continuous cycle of improvement results in a more advanced and customizable product; one that is continuously evolving. Their main objective is twofold; get new clients and upsell existing ones. These are the key stages you’ll need to master: Identify Key Buyer Personas. How does it fit within their budget?

Commission 98

Commission Profit margin Objectives and Key Results Pipeline 98

ConversionXL

AUGUST 30, 2019

She then turned one review that stood out into a main homepage headline: Image source. After that, it’s a combination of creativity and tactical copywriting expertise that will result in good product descriptions. There was a project a while back that you may have heard about called ‘The Significant Objects’ project.

Product 127

Product Objectives and Key Results Non-Profits Pitch 127