Remove Market share Remove Price Remove Profit margin Remove X-functional
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What Is Cost Plus Pricing? How Do You Use It In Sales?

Salesforce

Figuring out the right way to price your products can be tricky. Whether you’re selling software or designer handbags, your pricing strategy has a big impact on your sales success. There are a lot of ways to go about it, but if you’re looking for simplicity, cost-plus pricing might be a good bet.

Price 52
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What Is Enterprise OEM Software Licensing?

Sales Hacker

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. All the deal structure parameters will have a direct impact on value and cost, hence price. CRM application licenses a natural language search technology.

GTM 74
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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

We have feature X that they don’t.”. Your competitor has feature X, you need feature X. Differentiating with price is not sustainable. You can start with lower pricing as your competitive advantage and differentiation, but without a structural advantage, it’s not sustainable. You can see the same in software.