Remove Objectives and Key Results Remove Relationship Management Remove Strategic planning
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When to Use AI or an Agency: Strategic Choices for B2B Companies

Heinz Marketing

As we work to adapt their strategies to the ever-changing market, one key decision that is becoming more common is whether to leverage AI technologies or partner with a specialized agency to achieve their goals. This decision hinges on various factors, including the nature of the task, budget constraints, and long-term strategic objectives.

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CRM strategy: What every business needs to improve customer relationships

PandaDoc

Customer relationship management (CRM) software is a popular choice for many businesses. These platforms help to build a historical record of customer engagement and interactions over time by managing correspondence, keeping track of specific buyers and stakeholders, and even assisting with quote generation and marketing campaigns.

CRM
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Content Marketing Made Easy, With Some Help from AI

Salesforce

Our research shows that these AI tools for small businesses deliver results: In fact, our Small and Medium Business Trends Report showed that 90% of SMBs using AI report more efficient operations. Trailhead: Content Strategy Development Develop a content strategy that aligns customer needs with business objectives. Let’s go.

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How to Prepare for Small Business Week (2025)

Salesforce

Key activities at Small Business Week The week is a mix of events and festivities, including workshops, conferences, webinars, and award ceremonies. Having answers to questions like these can help you strategize better. It helps you set goals that support your long-term business objectives and drive “actual” results.

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Field Sales Reps & Managers: The Complete Guide

Veloxy

It is also used in industries that involve large, complex, or customized products or services, as well as those that require a high level of customer relationship management. They usually travel to meet with clients in person and build relationships, often resulting in long-term partnerships.

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Exploring How a Social Media Marketing Agency Works

Lead Fuze

But their work doesn’t stop there; they dive deep into metrics analysis to understand key performance indicators (KPIs) and use data analytics tools for informed decision making. In addition to strategy and execution, managing client relationships forms an integral part of their operations.

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The Go-to Guide for SalesTech: Why It’s Important, Key Trends, and How to Get It Right

Outreach

The foundation of sales has not changed much since the beginning of time—create a product or service that solves a key pain point and sell it to the customer. While both are key components of a holistic sales tech stack , they each play a distinct strategic role. Enable More Effective Lead Generation.