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Demystifying Sales Enablement: What Is It, Why It Matters, And How To Do It Right

Sales Hacker

Aberdeen reported that companies with excellent successful sales enablement programs are: 2.2 times more effective at linking sales actions to revenue, 83% more effective at improving productivity using technology, and, 58% more effective at finding, training, and retaining talent. 2) Quota Attainment. 3) Sales Cycle.