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Driving Webinar Success with Your Internal Teams — The Road to Webinar Success (3 of 8)

Heinz Marketing

In order to implement a scalable, repeatable process for planning, promoting, and executing your webinar activities, you must ensure that all relevant parties within your organization know their roles and responsibilities. Gain the ability to more efficiently plan webinars ahead of time, rather than on an ad-hoc basis.

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The SaaS Playbook for Moving Up-Market

Sales Hacker

Enterprise sales reps need to have business expertise, process management skills, and strategic planning to be able to close the deal. It’s a more strategic, creative sale. I generally recommend that a company hires (or promotes) an exploratory enterprise sales rep to start to test the waters in bigger deals.

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