ConversionXL

FEBRUARY 3, 2022

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. via Observer ].

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

JANUARY 24, 2017

What are the industry and technology trends that are fueling the need for these skills? We also had internal discussions as to the trends we’ve seen here at CXL, both from the skills people request at CXL Institute and the experiences we’ve had with clients. Conversion is expanding beyond just the core user experience.

Conversion 87

Conversion UX A/B testing SQL 87

Heinz Marketing

NOVEMBER 16, 2021

In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. You might look at the platforms below and be thinking “there’s some missing” or “why isn’t X included?”, ”, because I had the same thought.

B2B 117

B2B X-functional SQL UX 117

ConversionXL

SEPTEMBER 30, 2020

Advertisers avoided mobile apps and browsers because user experience was, at that time, horrible. In most cases, the assumption that users converted on the same browser and the same device as their first site visit was fair. From the other side, technology companies like Apple have limited tracking. Smartphones were rare.

X-functional 121

X-functional SQL Campaign Launch 121

SaaStr

DECEMBER 8, 2023

There are a bunch of unknowns, but it’s clear how much LLMs are democratizing technology. It’s easier for someone who isn’t as sophisticated with SQL because they can ask questions of their data without the 3-6 month learning curve beforehand. The necessity of balancing security and functionality.

GTM 94

GTM SQL X-functional Engineering 94