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The Ultimate Guide to Website Development (for Marketers)

Hubspot

In this guide, we’ll cover the bare-bone-basics of web development, the process of creating a website, and additional resources for those who want to learn more about development — or become a developer themselves. Keep reading to dive into website development or use the chapter links to jump around the guide.

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The Definitive Guide to Google Analytics 4

ConversionXL

For the first time ever, Google has rebuilt it’s platform from the ground up, transforming how data is collected to deliver holistic measurement across websites and mobile apps. It also improves pathing analysis by letting you see how users navigate your website and/or app. If you use a website builder or CMS (e.g.

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SEO 101: Top 3 On-Page SEO Elements that You MUST Control

Hubspot

Here’s a list of the Top 3 website components you MUST control to effectively target qualified online traffic. Most modern website creation tools, or content management systems (CMS) , can empower you to control these elements without technical or coding skills. What do you think about these two page titles?

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Mobile Form Design: A Beginners Guide to Converting Mobile Users

Hubspot

Mobile vs. Desktop Form Design. Today, your website visitors aren’t just browsing your site, viewing your content, and completing your forms from their desktop computers — they’re also completing these tasks from their mobile devices. Why Is Mobile Form Design Important? What Is Responsive Web Design?