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What is ecommerce and which trends are shaping its future?

Martech

While ecommerce traces its roots back to the 1970s, trading goods and services online as we know it today has been around since at least the mid-1990s (when the websites of two seminal companies, Amazon and Ebay, both launched). By 2027, Amazon alone will rake in more than $1 trillion in online sales. Trends impacting ecommerce.

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15 ways to get smarter with your content and SEO

Search Engine Land

Content marketing is expected to experience a massive surge in growth, estimated at over $584 billion by 2027. After only two months of launch, ChatGPT achieved 100 million monthly active users – showing just how powerful these tools can be when implemented correctly in a content marketing strategy. SUBSCRIBE See terms.

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What is email marketing and how are platforms helping brands succeed?

Martech

billion in 2027, according to Global Industry Analysts’ predictions. That represents a compound annual growth rate of 13.7% Email growth continues to chug along because it delivers consistent and impressive results. Providers typically offer a library of templates designed to simplify the process of message design and creation.